Lingkar Sekolah Promo Design Package

This project involved designing a comprehensive set of promotional materials for "Linkd Sekolah", a technology company providing a School Information System (SIS) app. The goal was to create marketing materials (in this case, various types of banners) for use at education expos, school presentations, or other promotional events. The design had to communicate the product's core value: turning schools into an efficient, integrated "Technology Home".

Strategy & Design Approach: The design concept focused on three pillars: Professional, Modern, and Informative.

1. Cohesive Visual Identity:

   • Color Palette: A dominant navy-blue color combination was chosen to build a sense of trust, stability, and technology. A bright yellow accent was used to add energy and optimism, and to draw attention to key elements such as headlines and call-to-action buttons.

   • Typography: A modern, clean sans-serif typeface was used to ensure maximum readability, even from a distance — critical for banner media.

2. Clear Information Structure:

   • Each banner was designed with a logical flow of information: starting with a strong tagline ("Turn Your School into a Technology Home"), followed by an explanation of the app's purpose, details of key features (such as Administration, Academics, Finance), and a clear call to action ("Register Your School Now").

3. Engaging Visuals:

   • The design combines phone app mockups to showcase the product in a tangible way, with cheerful, diverse student photography. This helps create an emotional connection and shows that the technology ultimately serves students' progress.

4. Professional Presentation:

   • The project also included 3D mockups showing how the banners would look in a real-world setting — an important step for visualizing the final result for the client and ensuring the design works well in practice.